The Visitors Center
Director of Brand & Experience,
March 2024-Present
Insight(s)
- Despite Fire Island Pines attracting the queer elite, the island lacked an elevated, artful meeting point.
Strategy
- Design and run a multifunctional retail space—shop, art gallery, and soft serve window.
- Spotlight and curate queer makers and artists exclusively, some local and some global.
Accomplishments
- Buildout - custom furniture production, drapery, signage, merchandising, vendor management, and overall project management.
- Store management - I was the shopboy, often closing $1000k+ transactions, managing inventory, gallery installs, events, and overseeing day-to-day operations.
- Brand development - created brand system with graphic designer, produced best-selling merch, shopping bags, manage social presence.